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JSM Digital Marketing is a company that focuses on not just bringing you the right audience to your business, but converting them to loyal customers organically, with strategic Search Engine Optimization (SEO), Google AdWords/pay per click (PPC), Web Design/Development, Content Marketing, and Social Media Marketing that ultimately boosts your bottom line.

Our SEO company in Calgary is tested and trusted, even with the constant algorithm change from Google, SEO is past the individual methodology, it has significantly changed in recent years, this buttresses the fact that, what worked in the past is no longer operative in today’s digital world. As such, every SEO approach needs to isolate your website from these risks and potential threats and assure noteworthy traffic growth, which is what SEO services in Calgary provides. ...

SEO IN LAYMAN TERMS:

Just imagine having a boutique without having any brand onto it – no name, no windows…nothing related to your products. You would expect, people may drop in out of curiosity, looking for product Z, whereas you are selling product X. Now, when you have a boutique with a proper name and probably the product image on it, this would attract so many people off the street, and they would ask for what you sell, and some of these customers would tell other potential targets about their buying experience and about your products and shop.

The first example Is like a website that is not optimized for search engines, while the second one relates to an optimized website that can be easily crawled by search engines.

SEO (search engine optimization) is the process of making web page easy to find, easy to crawl, easy to categorize. It is about helping your local business find and gain traction amongst other companies online. Statistics shows that nearly 14 billion searches are made online every month, Experts say it’s bound to increase by a quarter yearly, just imagine a fraction of those 14 billion searches happens for your business. Our best SEO company in Calgary utilizes private company search engine optimization tools to organically drive constant traffic or increase without hoaxing search engines. However, payment will be made accordingly to our SEO Calgary price with your Web Development/Design as per your SEO needs.

TYPES OF SEO:
SEO (search engine optimization) is mainly divided into two basic areas. They are;
On Page SEO
Off Page SEO

On Page SEO
In Search Engine Optimization, On Page Optimization Refers to all measures that can be directly taken by the website to improve the website position in the search rankings. Basically, it is the effort which you put on the website and it is very clearly visible. Examples of On Page Optimization; optimizing the existing content, HTML code corrections, removing broken/dead links, adding of meta/alt tags, adding of google and XML site map and analytic setup. With the ongoing process of on page SEO, with several years of experience, handles your on- page SEO optimization Calgary and implements feedback based on your customer’s data

Off Page SEO
Unlike On- Page SEO, Off- Page SEO denotes the activities you can perform outside the boundaries of your website, with the most important techniques being;
Link Building.
Social Media Marketing.

Why is Off- Page SEO Important.
Search engines have been trying for decades to find a way to return the best results to the searcher. A website with high reference will have links leading to the website mentions on social media, and is more likely to be bookmarked and shared among communities of like-minded users. Off-page SEO Services is equally important as on-site SEO. If you want your SEO campaigns to be successful you have to do both. When opting for link building don’t take the easy way, but try to get links from hard-to-get places. The more difficult is to get a link, the more it is valued in search engines.

Here is what we offer when you hire us:

Organic Search
Organic search is when your search engine results are naturally generated and not influenced by public or commercial relationships between an organization and a search provider, ISP, or other third-party hosting search services.
Research shows that Web users, pay more attention to organic search results.

Local SEO Factors
Local SEO Calgary ensures that your customer finds you locally, it guarantees that your customer puts your service/product in mind when they’re nearby. Without some Local SEO factors your business can miss out on some quality traffic, and in turn, miss out on sales. As a local business you would also want to focus your SEO efforts on reaching the searchers in your local area. Local SEO Calgary is a little different because it also requires using Google My Business, that makes your business listed on your local map based on user’s search.

On- Page Factors:
When creating new landing pages –or looking to enhance existing ones –consider Calgary SEO Experts. On-page SEO can be implemented on your website to improve the rankings and overall page views. Examples include using SEO- friendly URLs, wrapping your page title in h1 tags, using structured data mockup, writing feature focused meta description, internal linking with anchor text, adding outbound links, increasing content length, optimizing images, adding social sharing buttons and a host of others.

Off- Page Factors:
Off page SEO refers to all of the activities that you and others do to gain traction outside your website, to raise the ranking of your webpage with search engines. Though many people associate off- page SEO with link building, it goes way beyond that. Note that our Calgary Search Engine Optimization happens on your site, while off- page happens outside your site. If you write a blog post for another site or comment on a post, you literally doing off- site promotion. Examples include; laying out your internal pages, interlinking all your target SEO landing pages, dropping links on your homepage, all these are the factors that determines if your website will be ranked higher than all your competitors.

Keyword Research:
Keywords are like a compass for your SEO campaigns: they tell you where to go and whether you’re making progress or not. Our Calgary SEO Consultant has mastered the art of finding awesome keyword for your business - you will not just benefit from increased search engine traffic –but you would know your customers better than your competition. In essence our SEO services Calgary keyword research helps you in finding a niche topic for your business, then compares with a buyer persona which will give you the exact places your potential customers are, like magic, giving you an edge against your competitors.

Content Creation:
The significance of having your business website and blog filled with high-quality content that is optimized and informative should be on the checklist of every business on the market, no matter what niche they may be in. Weak, plagiarized, or poor content will kill your business reputation and ultimately limit your rankings on search engines. From an SEO perspective, right development and optimization is necessary for Our Calgary SEO services to supply quality content to your customers. Below are the benefits that comes with a quality content;

You will become a trusted authority in your niche.
Your brand will be established and seen as a leader in what you have to offer.
High-performance content that delivers accumulating, lasting results.
Content optimized for word of mouth, computer, and mobile searches.

Technical SEO:
Technical SEO refers to the process of optimizing your website for the crawling and indexing phase. With technical SEO, you can help search engines access, crawl, interpret and index your website without hassles.

Penalty Analysis:
With Google constant algorithm change to better display more relevant and better search results, it comes with downsides that poses as a threat to existing businesses as a result of negligent or manipulative practices, and receiving a penalty can be disastrous for your business, especially if your business depends on rankings to drive sales. Our Calgary SEO Expert will check for potential practices that may blacklist your website from search engine due to manipulative practices.

SEO Website Audits:
SEO audit inspects the condition of your website, these mitigates spamming and proposes to optimize your website. SEO audits are an integral part of the SEO process. It enables you to know how well or bad your website is doing among your competitors. Please note that payments will be made based on your web design/development as per SEO needs.

Website Speed Audits:
Slow page speed hurts your ranking results on search engines. Conducting speed test helps in identifying bugs that slow your page speed and optimizes that page to load faster. Page speed boosts your rankings as your customer tends to revisit your website for the convenience and a great user experience.

New Site Audits:
SEO site audits evaluates your websites and grades it for its ability to appear in search engine result pages (SERPS). Audits are completed by checking each phase on your audit list and finding any issue that needs to be fixed to boost your page’s search engine performance. Our Calgary SEO Consultant checks your website for issues that could influence your organic traffic whereby boosting your ranking performance.

Crawlability Audits:
This means when search engines crawls and index your website easily. This results to search engines showing your website amongst the First-six websites focused on your niche. Search engines use different crawling bot to index all the pages on your site, if not the checked properly, the bots skip the section with the crawlability issue, whereby dropping your overall rankings on search engines.

                                      
 

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